The Elusive Reader: Teenage Girls

Nov 25

Posted by

DC Comics is hoping to tackle a demographic manga publishers like TokyoPop and Viz have been dominating for years: teenage girls. A new line of original graphic novels, costing only $10 each, will be released in May under the new imprint Minx. Unlike DC’s own manga imprint CMX, Minx will be marketed beyond the standard direct market and traditional venues. A budget of $250,000 will be used to partner with Alloy Media + Marketing, which specializes in reaching tweens, teens and college students through nontraditional strategies. The line, which is being edited by Karen Berger and Shelly Bond, will debut with The P.L.A.I.N. Janes by author/director Cecil Castellucci and artist Jim Rugg. (Source: The New York Times, Newsarama)

About these ads

About Corey Blake

Corey Blake does things on the Internet, and sometimes even in real life. As a comic book pundit, advocate and educator, he regularly contributes to the Comic Book Resources blog Robot 6 and runs the web-magazine The Comics Observer, which provides a variety of perspectives on the comic book art form and industry. He also advises for the award-winning documentary and comics advocacy movement Dig Comics, and is a recurring member of the podcast Part-Time Fanboy. As a comedic performer/actor, Corey has been seen in online web-series such as The Jeff Lewis 5-Minute Comedy Hour (Best Web Comedy-Episodic, Clicker.com), The Starmind Record (Best Direction and Editing, LA Web Series), and Poopdog Entertainment’s Mayer for Mayor (Funny or Die featured video). He is a founding member of the improv comedy group The You Convention, a house team at The Improv Space. See http://www.coreyblake.com for more.

Posted on November 25, 2006, in Spotlight and tagged , , , , , , . Bookmark the permalink. Leave a Comment.

Leave a Reply

Fill in your details below or click an icon to log in:

Gravatar
WordPress.com Logo

You are commenting using your WordPress.com account. ( Log Out / Change )

Twitter picture

You are commenting using your Twitter account. ( Log Out / Change )

Facebook photo

You are commenting using your Facebook account. ( Log Out / Change )

Cancel

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 159 other followers

%d bloggers like this: